Connect your Online and In-Store Sales
Workshop

Learn how to seamlessly connect your physical store and online presence by mapping your customer journey, choosing the right digital channels and designing a sales funnel that drives growth.

Build your Brand on TikTok
Workshop

Learn how to use TikTok to create engaging content, leverage trending challenges and boost your brands visibility online.

Instagram Reels and Stories
Workshop

Tell your brand story, engage with your audience and enhance your online visibility using Instagram reels and stories.

Create your Social Media Strategy
Workshop

Streamline your social media management by developing a content strategy that will amplify your online presence and drive business growth.

Creating Email Marketing Campaigns
Workshop

Discover the power of email marketing and learn how to craft compelling email campaigns, automate workflows and choose the ideal email marketing platform tailored to your needs.

Introduction to Instagram
Workshop

Learn how to use Instagram as part of your overall social media strategy to effectively engage and grow your audience.

Tax Essentials
Workshop

Your tax knowledge can play a large part in the success or failure of your business, particularly in the start-up phase. This workshop will help you understand key tax matters including income tax, GST and record keeping obligations.

The benefits of good financial record keeping
22 April 2025
Blog
Most people associate record keeping with tax time, but having a good record keeping system in place can also help you monitor the health of your business. Record keeping can give you a more accurate picture of your business to help you understand how you are doing, so you can spot any potential problems sooner rather than later. What records do I...
Journey out of disruption: Viaje Coffee
11 October 2021
Blog
With prime position in the lobby of a busy inner-city building, Viaje Coffee was thriving under the management of Hugh Nguyen and his business partner Wayne Kang. “Before the pandemic, our business was going well,” said Hugh. “Viaje Coffee had a very loyal customer base and our business was growing. Then, COVID had a massive impact. The building...
Behind the scenes: Digital Marketing Essentials
29 August 2018
Blog
Are you a small business owner feeling overwhelmed by social media? Me too! I got a degree in communications well before anybody had smartphones or Facebook friends, and the word “content” was mostly used to describe somebody who was pretty happy with their life. I’ve learned everything I know about digital marketing on-the-job over the course of...
5 online essentials for your business
3 October 2019
Blog
Running a business is challenging, and while many business owners are focused on optimising sales, marketing and accounts, essential information technology (IT) requirements can be easily neglected. Here are five IT areas that are easy to do and can give your business a big boost. 1. Maximise your web presence When was the last time you gave your...
How to use TikTok in your business
22 August 2023
Blog
It can be hard to stay on top of the rapidly changing developments in social media when you are running your business. We’ve put together this quick guide to one of the popular social platforms, TikTok, to help you out. Using social media can be a powerful way to build awareness of your business, connect with your customers and turn your online...