If your business experiences quieter times, a digital marketing campaign can help drive new business and maintain a steadier flow of customers. Here are some expert tips to help you get started. While digital marketing can be a powerful strategy to reinvigorate your business and bring in new customers, there are some important things to know about...
Did you know that bubble wrap was originally sold as a textured wallpaper? As history has shown us, it wasn’t a viable product for its intended customers. The success of online business ideas or other small business ideas will always depend on a range of factors. Some factors are out of your control, such as interest rates, tax brackets and the...
If you’re a business owner, it’s important to understand your obligations to provide a safe and healthy workplace. This includes keeping up with changes to health and safety legislation. The Department of Energy, Mines, Industry Regulation and Safety has introduced new Work Health and Safety (WHS) laws for Western Australia. Here are seven things...
Are you finding that your payment reminders are being met with excuses? It’s a common scenario many business owners are experiencing. Here at the SBDC, we often hear from small business owners, particularly subcontractors in the construction industry, who say they are struggling to be paid on time. But when the only ‘evidence’ of a contract is...
One silver lining of the COVID-19 pandemic and recent supply chain shortages impacting many industries, has been an increased appreciation of the significance of small businesses to local communities all around the world. The concept of localism (supporting the local production and consumption of goods) as opposed to globalism has really taken...
With so many social media marketing options to choose from, you might not have given much thought to email marketing for your business. If you’re new to the idea of email marketing, here’s why it’s worth considering – and how to make an impact in today’s digital landscape. Email marketing is a simple and cost-effective way to deliver content...
Lou Corteen’s journey into the world of food manufacturing began with a simple compliment. “A friend raved about my green tomato chutney and told me I should sell it. I thought, ‘Yeah, OK, that’s what I’m going to do,” Lou recalls with a laugh. From that spark, Urban Forager was born, starting as a small venture at local farmers markets. Lou’s...
Learn how to transform your website into a high performing asset that captivates users and drives tangible results.
Learn to craft presentations that stand out. This workshop will teach you to structure content, deliver presentations confidently, and engage your audience effectively.
Offering a discount isn’t the only way to drive more sales. Learn about some proven techniques to help you sell more. There are a number of quick and easy sales techniques you can use online and in-person this festive season to attract shoppers and those keen to support local businesses. Here are some ideas to help you get started. Offer a value...
Learn how to target specific audiences based on demographics and listening habits using Spotify advertising.
Problems and delays getting invoices paid can be an issue for all types of business – and contractors and subcontractors in the construction industry can be hit particularly hard. Many subcontractors and suppliers have to spend considerable amounts of money to pay for the materials and labour they need to complete a project. Issues and delays...
