“Like” it or loathe it, there’s no doubt influencer marketing has become a powerful marketing tool in recent years. But will it work for your business? Influencer marketing (also known as branded content) is a form of social media marketing which involves promoting a product or service through someone with a large social media following. If you’ve...
Would you know what to do if a business stopped paying your invoices or became insolvent? What you may not know is that in these situations you are considered to be an unsecured creditor and there are some important government regulations you should be aware of to try and protect yourself from losing money or assets. What is a creditor? You are a...
Here’s your guide to what to do if a product you make, sell, import, distribute or otherwise work with in your business is recalled for safety reasons. Every business has a responsibility to make sure their products are safe for consumers, no matter where you are in the supply chain. This means that whether you manufacturer, import, distribute or...
Personal development is the ongoing process of assessing your values and goals, and developing skills and qualities to reach your potential. For small business owners, who often ‘are’ their business, ongoing personal development forms an important part of business success. However, without a formal personal development plan, developing your...
It can be a lonely road when you work from home. Here are our tips on how to beat the isolation for the benefit of your wellbeing and your business.
Having a written cancellation policy is a must for businesses that offer services, to protect your business and stay on the right side of the law.
Once you’ve developed your business plan, successfully launched your business and are starting to enjoy life as an entrepreneur, you may be thinking about the best ways to take your business to the next level. Whether you work from home or from other premises, one way to get more done in your business is to hire some extra hands to help. Hiring...
Regularly reviewing your business costs and raising your prices is good practice to stay profitable. Follow our three steps to see if it is time to review pricing for your business.
If your business experiences quieter times, a digital marketing campaign can help drive new business and maintain a steadier flow of customers. Here are some expert tips to help you get started. While digital marketing can be a powerful strategy to reinvigorate your business and bring in new customers, there are some important things to know about...
Deciding to raise your prices can be a big step for your business. The next crucial step is to make sure your customers know what’s changing, why and when your new pricing takes effect. If you’ve decided it’s the right time to increase your prices, it’s important to invest time in planning how to share the news of your new pricing. Our small...
If you’re a business owner, it’s important to understand your obligations to provide a safe and healthy workplace. This includes keeping up with changes to health and safety legislation. The Department of Energy, Mines, Industry Regulation and Safety has introduced new Work Health and Safety (WHS) laws for Western Australia. Here are seven things...
Are you finding that your payment reminders are being met with excuses? It’s a common scenario many business owners are experiencing. Here at the SBDC, we often hear from small business owners, particularly subcontractors in the construction industry, who say they are struggling to be paid on time. But when the only ‘evidence’ of a contract is...
