Overview

Instagram reels and stories have become an indispensable tool for engaging audiences and building your brand online. Gain an understanding of these Instagram features and understand their purpose to help you elevate your marketing strategy.

In this workshop you will receive practical advice, content ideas, app recommendations and valuable tips to inspire your content creation.

You’ll also learn how to connect with your audience on a personal level through brand storytelling that will captivate your audience.

For this workshop you will need to:

  • Bring a laptop or mobile phone with the Instagram desktop or mobile app installed.
  • Sign up for an Instagram account.

Main topics covered

  • The basics of Instagram stories and reels, including what they are and how they can benefit your business’s marketing efforts.
  • Practical tips on crafting immersive and interactive Instagram stories that forge authentic connections with your audience.
  • Techniques to create engaging and shareable Instagram reels, showcasing your products or services creatively.
  • Using Instagram’s creative features to enhance the impact of your reel or story.
  • Content ideas for your business that are likely to resonate with your ideal customer or client.

Who it’s for

This workshop is ideal for business owners looking to elevate their online presence using Instagram.

About the presenter

Kasia Jones is the Creative Director of McNaught Media, a boutique Perth marketing agency specialising in social media marketing, Meta advertising, digital strategy, AI-powered marketing productivity and small business training.

With more than 18 years’ experience across marketing, advertising, communications and digital channels, Kasia helps small business owners cut through the noise, build confidence and apply practical marketing strategies that are clear, manageable and commercially focused.

Sales and marketing

Cost

$20

This workshop is offered at a reduced cost thanks to substantial funding from the Government of Western Australia.

What's included

  • Access to the live workshop
  • A recording of the workshop which you can access for up to seven days post event (online workshops only)
  • Copies of any resources shared with attendees

When and where

Click on the book now button for more details about this workshop.

Book Now