Overview

A marketing plan is essential for any business as it will help you identify your ideal customer and consider how you can get them interested in your products or services.

A well developed marketing plan can ensure that you're putting your time and money into the right marketing tactics that can deliver the best return on investment for your time and marketing budget.

In this workshop, you'll walk through the process of creating a one page marketing plan that you can use in your business to help you achieve your goals.

Main topics covered

  • Understand the key components of a marketing strategy and how it can help achieve your business goals.
  • Analyse the best marketing channels to suit your business.
  • Identifying your target market, where to find them, and the kind of content you should be delivering to them.
  • How to use collaborations, strategic partners and influencers to increase your reach.

Who it's for

This workshop is suitable for people who are in business, or looking to start a business, and want to understand how to create a simple one page marketing plan to help them promote it.

About the presenter

Business One Stop Shop (BOSS) is dedicated to helping small business owners thrive through expert advice, hands-on workshops and building a community of like-minded people.

Sales and marketing

Cost

$20

This workshop is offered at a reduced cost thanks to substantial funding from the Government of Western Australia.

What's included

  • Access to the live workshop 
  • A recording of the workshop which you can access for up to seven days post event (online workshops only)
  • Copies of any resources shared with attendees

When and where

Click on the book now button for more details about this workshop.