With so many social media marketing options to choose from, you might not have given much thought to email marketing for your business. If you’re new to the idea of email marketing, here’s why it’s worth considering – and how to make an impact in today’s digital landscape. Email marketing is a simple and cost-effective way to deliver content...
Do you feel like a vehicle you purchased for your business has been more trouble than it’s worth? No one likes the idea of having purchased a lemon, especially given the expense of buying a vehicle and your expectation of how it will save you time and money. As warranty periods can be limited, especially for second hand vehicles, the most important...
If you’re working full-time but are considering starting a business, here are four top tips to help you make the transition. Step one: Do your research Before you take a leap of faith, learn as much as you can about your selected industry. (It’s surprising how often we meet clients who are planning to start businesses in industries in which they...
Keen to hone your skills on Facebook, Google, Canva and more? Make use of these free online learning resources. Making time to learn new skills is an important part of being a small business owner. While we have a wide range of low cost business skills workshops on offer at the SBDC, you can also take advantage of self-paced lessons on the...
Buying a franchise can be a great pathway to running your own business. Before signing on, make sure you’ve sought advice and considered these seven key areas.
How can you impact your profit as a small business owner? For most small businesses, making a profit is one of the most important goals. Profitability relies on a simple accounting equation: Income – Expenditure = Net Profit In other words, net profit is your business's profit after all business expenses have been deducted from your revenue...
Whether you’re just starting out in business, or you’ve been your own boss for years, the end of the financial year (EOFY) can be a busy time. To help you organise your financial records and find the paperwork you’ll need to pass onto your accountant, we’ve put together a handy EOFY checklist to help you. Download our free EOFY checklist Reporting...
We’ve all heard the saying that ‘cash is king’, but despite the popularity of this phrase cash flow is an area of business that is often neglected. Being able to effectively manage your cash flow is key to the long term survival of your business. It will also allow you to maintain enough working capital to operate through quiet periods. Your cash...
In 2015, Claudia Franke started her IT consulting business in her spare time while still working in an office-based role. After two years of building her business, she resigned from her IT day job to focus on providing IT consulting, support and training services for small businesses. The move to create her own business, Fraulein Tech, allowed...
A business plan is a valuable document for business owners as it helps you clarify your thinking, set a tone and direction for your business and gain a deeper understanding of your market.
Government agencies play an important role in our economy when procuring products and services.
Your business name is a valuable asset, so when you receive a renewal notice your first thought is often to pay it straight away. While the notice letter or email may look official, you may not realise that it may have been sent by private organisations looking to make money from you. These unsolicited approaches are often made just before the...